Pure White

A bright, clear white tone that combines its calm radiance with subtle coolness, giving a quiet presence to any room.

Weiss 401 exhibits a pure, cool tone with high brightness and controlled saturation. The luminosity appears precise and calm, creating a clear, tranquil atmosphere and enhancing spatial depth. Its neutral character conveys serenity and supports visual balance without being obtrusive.

In cultural contexts, pure white has always been a symbol of purity, order, and formal clarity. In fashion, this clear tone is found in fabrics that precisely refract light and elegantly accentuate silhouettes. Couture presentations therefore feature a wedding dress as the grand finale. In interior design, white complements mineral surfaces, polished metals, light woods, and muted pastel schemes. Its neutrality allows for harmonious compositions with both matte and glossy textures.

• Seasonal & festive applications: Winter illuminations, spring decorations, minimalist festive tables, wedding details, New Year's scenography
• Natural occurrences: snowfields, limestone, sea spray, feathers, quartz veins
• Florist plants: White ranunculus, calla lily, gardenia, orchid, snowball bush
• Harmonizing colors: Misty gray, pale sand beige, sage green, dove blue, soft pink
• Contrasting colors: Deep black, ochre brown, ruby ​​red, petrol, midnight blue
• Similar colors: Chalk white, Ivory light, Frost white, Plaster white, Light white

You can order high quality velvet ribbon in Weiss 401 availabel in four different widths directly here.